Turkish pharmaceutical industry shows interest in Pakistan’s market which is developing and has great potential for future growth. Pakistani pharmaceutical industry is quite lucrative and have a huge gap in healthcare technology, like other developing countries Pakistan is not alone in fostering poor healthcare services by government as well as private sector. However, private healthcare services in Pakistan is emerging with improved quality and following international standards.
Turkish pharmaceutical businesses have eyed on this growing unprecedented demand in Pakistani market and mulling to measure the temperature by showcasing their products in Lahore Expo.
Representatives from Turkish pharmaceutical industry met minister of Specialized Healthcare and Medical Education, Salman Rafique on Thursday, along with other top echelons of healthcare education department.
The main objective of Turkish officials was to organize an expo for Turkish pharmaceutical industry in Lahore to showcase their biomedical products.
Pakistan agreed to arrange an exclusive business expo for Turkish companies in September at Lahore Expo Center. Chief Minister would be involved and inaugurate Pak-Turk Medica Exhibition.
Local pharmaceutical companies would also be invited in the expo, said Salman Rafiq in a statement. Turk Ministry of health ensured cooperation with Pakistan in the field of drug testing. Turkish DTL department would conduct 300 tests of various medicines for Pakistan.
Pakistan’s local healthcare quality would be improved by the involvement of Turkish companies and healthcare ministry. It might create more competition in both quality and price between the local and foreign companies, which would eventually benefit the end user and promote healthy provision of quality products and services in the country.