Daraz.pk—the e-commerce giant has partnered with Peshawar Zalmi, which is the number one franchise in regard to the brand value of Pakistan Super League (PSL) as the official merchandise ally.
A memorandum of understanding (MoU) was inked on Wednesday in the provincial capital of Punjab between the Daraz team and Javed Afridi—the Chairman of Peshawar Zalmi in attendance.
On the occasion, Javed Afridi said that Daraz is one of the expanding firms in Pakistan. He added that they have set up themselves as the e-commerce giant in Pakistan and they are pleased to have Daraz on board with them.
Daraz would be making it reachable and convenient for all the fans of Zalmi to buy the official merchandise of Peshawar Zalmi.
Daraz and Peshawar Zalmi are hopeful about their alliance as they have the goal to introduce something like this for the first time ever in Pakistan.
The details regarding this new alliance would soon be shared.
Recently, it was in the news that Pakistan Cricket Board (PCB) has proposed that cheerleaders should be introduced in the Pakistan Super League 2019. All the 6 franchise owners have refused to accept this proposal by saying that this step would not be helpful in any way for boosting PSL.
More Read: PCB Suggest Cheerleaders for PSL 2019