PakistaniStores and Telemart agreed to work collaboratively in order to improve the e-commerce experience for online customers and sellers in Pakistan.
Pakistani Stores is the only and leading price comparison and lead generation engine in e-commerce capacity, Telemart.pk is a renowned online retailer, both the companies have signed an agreement to help nurture the Pakistani e-commerce industry through market research, technical expertise sharing, and mutual exchange of information.
The partnership went official last week between the two parties is the first step towards a data-driven e-commerce industry. This partnership will provide online customers with better pricing, exclusive discounts, and highly personalized shopping experience. The goal for both parties is for users to be able to efficiently find the products they need at the best prices from reputed sellers.
Moreover, both companies are focused on improving online customer experience based on data and analytics. User data coupled with market insights from Pakistani Stores will allow Telemart.pk to focus more on their customers rather than their competitors, the strategy will ultimately lead to an enriched experience for the end-users and a better online strategy for Telemart.
About The Industry
Pakistan has reached more than 38% broadband penetration as of August 2020 with 84.4 million 3G/4G connections, according to Pakistan Telecommunications Authority (PTA); yet less than 1% of retail sales are online, indicating a massive growth potential. China in comparison is at 61% broadband penetration with 38% online retail sales.
About Pakistani Stores:
Pakistani Stores is the leading price comparison and lead generation engine in Pakistan powering 3% of all e-commerce traffic with a database of over 4 million products from more than a hundred online stores. The platform optimizes product discovery for online customers by making the process simpler and bringing efficiency to fragmented search results, providing valuable e-commerce insights and traction to online stores and sellers.
Telemart is one of the top e-commerce stores in Pakistan with more than 150,000 products on its website and among a few local brands to have a multi-channel approach with an online presence as well as physical stores in more than 7 top cities.