Earlier today, news came out that Pakistan is getting export orders from renowned international brands including; Hugo Boss, Guess, Target, and Hanes.
The aforementioned internationally-renowned brands have shifted their orders from China to Pakistan, announced Abdul Razzaq Dawood Advisor to Prime Minister on Commerce and Industry through his Twitter page on Thursday.
He said that more and more brands are shifting to Pakistan.
According to him, it is a good trend and he is very hopeful that this will continue. He further hopes that exporters will capitalize on this opportunity.
The reports revealed that in July 2020, German luxury fashion brand Hugo Boss placed its first order of sportswear to a Pakistani company.
Pakistan’s Textile Policy 2020-25 is almost finalized with an export target set at $20.8 billion.
Moreover, the proposed policy also includes 8 aims spanning from promoting value addition, certifying productivity of cotton growers, strengthening Pakistan’s expertise in manmade fiber, and selecting small and medium enterprises (SMEs) for infrastructure, compliance, energy efficiency, quality assurance, and productivity projects.