Nike Launched Shoes During Ramazan in Association with An Arab Artist – Research Snipers

Nike Launched Shoes During Ramazan in Association with An Arab Artist

From the colourful bright streets to the diverse community—Beirut has long been serving as a cogitate for artists, inspiring them for various kinds of artworks.

Sett el-Donya has even inspired one Lebanese artist enough to design a special set of Nike running shoes.

The visionary artist—Ali Chaaban has revealed his collaboration with the sportswear giant—Nike on a collection which is captioned as— “Dusk to Dawn”, the concept impacted by the streets of Hamra.

The white Nike Epic Reacts shoe has got a metallic midsole and features the phrase” ممنوع الوقوف,” which means “no parking” in English.

As per the twenty-eight-year-old artist, the phrase symbolizes the visuals of the street and the meaning of never slowing down.

The important point to mention is that there are only thirty pairs of these shoes available and the people of the United Arab Emirates and Saudi Arabia have the opportunity of winning the pair by completing the running challenge.

While conversing with Mille, Chaaban said that he was contacted by Nike with the concept of making some new essence of running in the Arab world.

He explained that the busy streets of Hamra (which is the neighbourhood of Beirut) and its constricted alleyways were the inspiration behind the concept.

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He further informed that the shoe was launched during the holy month of Ramazan for encouraging Muslims to exercise during the blessed month.

Chaaban said that to invest in exercising during Ramazan is a huge step towards educating people the culture of being more active.

Ali Chaaban is a Jeddah based artist who mixes the traditional Arabic art and culture with a visionary, modern feel. He has showcased his work in many art galleries and exhibitions while includes the Beirut Art Fair 2017 and Galleries Week in Abu Dhabi.

A glimpse of his work is presented as follows:

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